Over ten years, the Directorate has been implementing various trade policies: price (price increase), diversification of products (assets and Instant Lottery Games) and increased network (petrol stations , tobacconists, newsagents and now catering establishments). Policies that, because of poor planning and execution, have not achieved the desired objectives: increase sales and expand customer base. Failures that have led us to lose a 24.19% of sales and 30.30% of our market share, and has been systematically putting the blame for these failures vendor staff, undermining the morale and esteem of the salesmen and saleswomen.
The latest failure of trade policy is to expand the network of outlets. 8000 Planning CFC in 2010 and reach 18000 in 2011. Budgeting sales of 138 million euros in 2010, through these channels, and getting only 26.34 million (19.09% of the budget), which puts at risk the investment.
The Authority, to prevent This new failure agrees with the companies that manage to capture the Ecover CFC, working with staff seller in the sale of coupon, as CFC, appropriating its years of work and personal information obtained from the seller, trying to convince a Again, that: is best for us! because, otherwise, we shall be put LAE with their products.
This new "business broadside" against a seller and a new "campaign of disinformation", advises us to reflect on the following ideas:
- Management policy threatens 30% of dealer sales staff. For more than 30% of the sale of the coupon "the Blind" is supported on Ecover, so the company claims sales threatens around 600 million euros, with the resulting mortgage and financial security employment of the seller and, by extension, the rest staff.
- Management is solely responsible for the failures of their business strategy. Well, it has managed freely and without any involvement of unitary and union representation, their trade policies increase prices, product diversification and new networks, making it responsible for their poor trade performance, without any staff transferring these errors seller.
- The Department can not be trusted. The Directorate General has shown that no word in this and other matters, to do something very different to the one committed to the social setting of the Bank, in the sense that the network of CFC would be limited to gas stations, tobacconists and newsstands, so has no credibility when he says that these facilities will transfer the sale of vouchers, which would make it a true "network replacement" and not "complementary."
- The Department should not require passing a CFC Ecover to continue working with the vendor staff. Department's argument, taken by commercial operators in the sense that Ecover will force to be established in CFC to maintain the sale of the coupon is mere fallacy, for ONCE you are interested in promoting the sale of other products (Active and Instant Lottery game) of you get a much higher margin, on the coupon marketed through the "traditional network."
- Directorate staff will get to face the vendor with Ecover. moved by this argument, in the sense that the portfolio of hotel and catering establishments (called HORECA) managed by the joint venture had excluded the Ecover, and that these will not become CFC if the seller or a seller that maintains the relationship with them does not consent, is another blatant fallacy, because it contradicts the previous argument, in addition to vendor staff face with Ecover, do not understand why they are punished for not getting sales commissions as CFC, after working for years with ONCE.
- The sale of the coupon "pro" blind "shall be made exclusively by the" traditional system "of salesmen and saleswomen. The sale of the coupon "the Blind" is legal and intimately linked, historically, social inclusion through the use of the blind and other disabled, without it being legal or legitimate their referral to the "alternative channels" established in the CFC Earn Store Now!.
- UTO-UGT must oppose the abuse of personal seller. Because to do so, as the majority union is, it becomes primarily responsible for the business decision.
Vendors and sellers are the "prime mover of institutional economics, that is what we sell is the coupon 82.10% of total sales and we sell the 81.35% Active Game and Instant Lottery meantime CFCs sold only 3.37%. Therefore:
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